Dioptra is one of the largest and most famous publishing houses in Greece, housing countless of successful best sellers and various collaboration with well-known writers.
Multi Marketing, Single Objective
Dioptra wanted to gain more, while spending less. In marketing this is rare. But this didn't refrain us from taking on this project.
The most fun aspect of this collaboration is that the employees were really interested and engaged in our developments. We have held several private seminars to showcase how it's done and have provided a learning platform so their in-house marketing team could take over eventually.
Knowledge is not just in books
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